About Us
Serving our clients since 2008, NEW brings decades of experience in the K-12 and higher education marketplaces. We specialize in industry research, market development, and strategic marketing to provide our clients with the insight they need for a successful launch. The variety of clients and projects we work on keep us learning every day. This is why we love what we do.
Ilse Wolfe, Managing Partner
Ilse worked in marketing and sales for educational publishing companies for more than 25 years before launching her own consulting business in 2004. With her extensive market knowledge in both K12 and higher education, she has established a reputation for innovative strategies and high standards of excellence.
Prior to NEW, Ilse held managerial positions in sales and marketing at John Wiley & Sons, Pearson, and Harcourt. She was elected to her local board of education, and she is a board member of HOW Global, a non-profit organization focusing on clean water projects in Africa and Haiti.
When not working, Ilse can be found swimming in a nearby pool, lake, ocean, or river, walking with her retired racing greyhound, or doing school assemblies to raise money for clean water projects around the world.
Let’s Talk!
Whether you are an established company, start-up, non-profit or foundation in the educational marketplace, we can guide you, partner with you, or run your project for you. Let NEW be your solution.